Russian biggest free TV broadcaster Prerviy secured rights to Red Arrow International’s smash hit game show “My Man Can”. Debuting in September, “Samij Lutschij Musch” (“The Best Husband”, local title) will air daily at 3.15 pm. Dmitriy Haratyan and Ekaterina Skulkina host the Russian version, which is produced by Red Square.

“We are very excited about the launch of the ‘My Man Can’ project in Russia. Moreover, the production of the show is a fruitful starting point, being a result of the long-lasting relations with Red Arrow International.” says Ilya Krivitsky, CEO of Red Square.

Shakira Hofmann, Sales Manager CEE at Red Arrow International says: “‘My Man Can’ on Russia’s largest channel daily: this puts a whole new spin on this amazing format. Now Russian men can prove every day, that they can live up to their wives’ expectations.”

My Man Can

In “My Man Can” (created by Redseven Entertainment) four women gamble with the abilities of their partners – and put the men’s courage and skills to the test. If the woman claims “My Man Can” eat 20 chilli peppers, he has to do so. If he performs the task, she wins the jackpot.

“My Man Can” has already been sold to over 30 countries, including Ukraine, Belgium, Spain, Netherlands, Denmark, Thailand and South Korea. “My Man Can” was a sensation in China: airing prime-time on Jiang Su Satellite Channel, the game show has been the most successful foreign entertainment adaptation in China.